The ad — part of the organization's 'Fur-Free and Fabulous' campaign — will be unveiled Tuesday in L.A.
By James Montgomery
Lady Gaga
Photo: Jeff Kravitz/ FilmMagic
Sure, Lady Gaga's infamous "meat dress" may have drawn the ire of PETA, but that hasn't stopped the animal-rights organization from featuring her — along with fellow icons Pink and Mariah Carey — on a brand-new billboard, set to be unveiled Tuesday in Los Angeles.
It's part of PETA's "Fur-Free and Fabulous" campaign, and, despite the fallout over her Video Music Awards outfit, Gaga was chosen because, as PETA puts it in a press release, "Her anti-fur stance ... has been unwavering."
"Gaga's out-there outfits never include real fur," the statement continued. "Last year, when she wore a dress made of fluffy Kermit the Frog dolls, [she] explained, 'I thought it was commentary on not wearing fur, 'cause I hate fur and don't wear fur.' "
PETA also selected Pink and Carey for the billboard — which will be raised on the corner of Sunset Boulevard and La Brea Avenue in Los Angeles — because of their longtime anti-fur stances. Pink, who recently co-starred with comedian Ricky Gervais in PETA's "Stolen for Fashion" video short, once allegedly called out Beyoncé for wearing fur, and Carey famously donated a pair of full-length Russian sable coats she had received as gifts to PETA, who, in turn, gave them to homeless women at their winter "fur kitchen" event.
With the new billboard, Gaga, Pink and Carey join a list of stars who have teamed with the organization to come out against fur. Last year's "Fur-Free and Fabulous" ad featured Michelle Obama and Oprah Winfrey.
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